IBM for years insisted that its employees wear white dress shirts. Why?
“Having a company uniform instills in a staff the feeling of being part of the team, which in turn builds a sense of loyalty to the company,” explains Tony Lopez of T & S Cleaning Services. T & S outfits each employee with company t-shirts, polo shirts, sweatshirts and caps — provided by Metroink.
“When in uniform, our employees take pride in themselves and the work they do,” Lopez says. “In addition, our clients are appreciative of the fact that when we are on the job at their facility, the uniform immediately identifies those individuals as T & S staff members.”
Lopez explains that comfort and style were a large consideration in choosing the uniform apparel, but that the firm wanted to insure that it was unique and a reflection of the company.
“All our uniforms utilize the company colors and are predominantly emblazoned with the T & S name and logo,” he adds. “The high visibility that the uniform provides is an important marketing tool that goes hand in hand with enhancing our professional image.”